Hollow Purple — Concept of a stylized print for branded merchandise
Development of an original graphic concept inspired by the popular anime "Jujutsu Kaisen" (Jujutsu Battle) for application on clothing (t-shirts, hoodies) and accessories. The goal was to move away from standard screenshots and create a unique, minimalist, and recognizable gamer/anime emblematic sign that looks like a standalone stylish brand.
Symbolism and composition: The logo is based on the geometry of the "Hollow Purple" technique of the character Gojo Satoru. The crossing of red and blue beams in the center symbolizes the merging of two opposing forces, forming a purple sphere.
Style: Modern geometric vector art with clear lines, circular elements, and cosmic/astronomical motifs in the framing.
Color palette: Deep purple, neon purple, muted blue, and terracotta red. The colors are chosen to ensure the print looks perfect on dark fabric carriers (black, graphite, dark blue).
Typography: A strict yet modern serif font that adds a finished look to the composition and balances the round emblem.
Format: The work is fully executed in vector format, allowing the print to be scaled for large-format printing (silkscreen, DTF printing) without losing line clarity.
Adaptability: The design easily adapts to various formats—from a central print on a t-shirt to a small logo on caps, stickers, or phone cases.
Symbolism and composition: The logo is based on the geometry of the "Hollow Purple" technique of the character Gojo Satoru. The crossing of red and blue beams in the center symbolizes the merging of two opposing forces, forming a purple sphere.
Style: Modern geometric vector art with clear lines, circular elements, and cosmic/astronomical motifs in the framing.
Color palette: Deep purple, neon purple, muted blue, and terracotta red. The colors are chosen to ensure the print looks perfect on dark fabric carriers (black, graphite, dark blue).
Typography: A strict yet modern serif font that adds a finished look to the composition and balances the round emblem.
Format: The work is fully executed in vector format, allowing the print to be scaled for large-format printing (silkscreen, DTF printing) without losing line clarity.
Adaptability: The design easily adapts to various formats—from a central print on a t-shirt to a small logo on caps, stickers, or phone cases.