BRAND IDENTITY | LOGO | SLAW

Creating the identity for the grooming salon "CLAW", I aimed to convey a modern, friendly, and professional image. The visual concept was based on a soft color palette with pastel and blue tones, evoking a sense of calm, cleanliness, and trust. The logo was designed in a minimalist style with smooth lines, emphasizing care for pets and the elegance of the brand.

The identity adapts to various media — from labels and packaging to business cards and signs — creating a cohesive and memorable image that resonates with the target audience.