Instagram advertisement "Pastila"

Useful sweets made from fruits and berries. The profile was set up for advertising. Competitors and target audience were analyzed in detail. Two main groups were identified - women (for health and body, instead of chocolate) and children (that is, mothers with children up to 3 years old, first complementary feeding).
The advertising goal was chosen - conversations on Instagram.
In a month, $147 was invested - 124 conversations were received. The cost per conversation is $3.19.