International cargo transportation “Lintvega”
Working period at the time of the case: 6 months (30.08.2021 - 24.02.2022)
Advertising systems: GoogleAds + Yandex.Direct
Geo: Moscow and St. Petersburg
The general indicators:
Number of Views: 67 900
Number of clicks: 1 330
CTR: 1.95%
Number of applications: 101
The budget is 33 600 UAH. (with the VAT)
The cost of the application (CPL): 332.67 UAH
Selling : 18
Cost of sale (CPS): 1866,66 UAH
Revenue from sales: 289 100 UAH.
Profit: 86,730 UAH
Recovery rate (ROI): 158.12%
Working period at the time of the case: 6 months (30.08.2021 - 24.02.2022)
Advertising systems: GoogleAds + Yandex.Direct
Geo: Moscow and St. Petersburg
The general indicators:
Number of Views: 67 900
Number of clicks: 1 330
CTR: 1.95%
Number of applications: 101
The budget is 33 600 UAH. (with the VAT)
The cost of the application (CPL): 332.67 UAH
Selling : 18
Cost of sale (CPS): 1866,66 UAH
Revenue from sales: 289 100 UAH.
Profit: 86,730 UAH
Recovery rate (ROI): 158.12%