iShopNow: strategy for seasonal and stable sales
We created a store on Rozetka — iShopNow has become a bright example of a store that has its own "locomotive" and additional categories for even sales.
The main niche is gypsum souvenirs, decor, and figurines. This is a real driver, especially during holiday periods when demand increases.
But to avoid relying solely on seasonal sales, products from other categories are added to the assortment: hammocks, chairs, power banks, and other popular items.
This approach allows iShopNow to receive orders not only in the high season (for example, when gypsum figurines are bought as gifts) but also in the off-season — thanks to practical and useful products. This is the right diversification strategy.
If you stay only in one seasonal niche, sales drop in "quiet" months. Competitors who add popular everyday items receive a steady flow of customers.
Contact me right now https://t.me/+BBXMyuIqlBQ5YzQy — in the channel are examples of my work. I will help bring your store on Rozetka, Epicentr, and Prom to profit and growth.
The main niche is gypsum souvenirs, decor, and figurines. This is a real driver, especially during holiday periods when demand increases.
But to avoid relying solely on seasonal sales, products from other categories are added to the assortment: hammocks, chairs, power banks, and other popular items.
This approach allows iShopNow to receive orders not only in the high season (for example, when gypsum figurines are bought as gifts) but also in the off-season — thanks to practical and useful products. This is the right diversification strategy.
If you stay only in one seasonal niche, sales drop in "quiet" months. Competitors who add popular everyday items receive a steady flow of customers.
Contact me right now https://t.me/+BBXMyuIqlBQ5YzQy — in the channel are examples of my work. I will help bring your store on Rozetka, Epicentr, and Prom to profit and growth.
Dnepr 
Available for hire