Startup, a pizza delivery company.
Tasks
The client approached us for help with developing a pizza delivery startup in the city of Lviv.
Process
The Promodex team decided to implement the project in the following stages:
- Study competitors and target audience;
- Conduct search query analysis to create a semantic core for the website.
- Create the website structure based on the semantic core;
- Work out the UI/UX design of the project based on the conducted analytics;
- Develop a brand book, logo, and design mockups for the website;
- Develop an online store;
- Set up necessary integrations with CRM system and mailing service;
- Test the project, including usability testing.
Results
The Promodex team developed the online store within 18 days:
- An online store was created that combines ease of use and modern design.
- In addition to ready-made product cards, functionality for "assemble your own" pizza was developed, allowing users to select desired ingredients for the dish.
- Integration with CRM system and SMS mailing service was completed.
- The website has high loading speed.
- There is a loyalty system – accumulating bonuses based on the order amount; discounts depending on the order amount and self-pickup.
- Internal SEO optimization was also carried out, enabling quick website promotion.
- Online payment setup through the website;
- Address input via Google Maps API for the most accurate delivery address;
- Based on testing and surveys of the potential target audience, we received positive feedback regarding the website's usability.
- Currently, the website is not operational due to the start of the war in Ukraine.
Audience
The company's target audience is residents of the city of Lviv.
Team
The project involved a team of 8 people: project manager, business analyst, marketer, UI/UX specialist, SEO specialist, front-end and back-end developers, QA specialist.
The website was developed on the OpenCart CMS, as this CMS meets all technical requirements and allowed us to implement all necessary functions.
Tasks
The client approached us for help with developing a pizza delivery startup in the city of Lviv.
Process
The Promodex team decided to implement the project in the following stages:
- Study competitors and target audience;
- Conduct search query analysis to create a semantic core for the website.
- Create the website structure based on the semantic core;
- Work out the UI/UX design of the project based on the conducted analytics;
- Develop a brand book, logo, and design mockups for the website;
- Develop an online store;
- Set up necessary integrations with CRM system and mailing service;
- Test the project, including usability testing.
Results
The Promodex team developed the online store within 18 days:
- An online store was created that combines ease of use and modern design.
- In addition to ready-made product cards, functionality for "assemble your own" pizza was developed, allowing users to select desired ingredients for the dish.
- Integration with CRM system and SMS mailing service was completed.
- The website has high loading speed.
- There is a loyalty system – accumulating bonuses based on the order amount; discounts depending on the order amount and self-pickup.
- Internal SEO optimization was also carried out, enabling quick website promotion.
- Online payment setup through the website;
- Address input via Google Maps API for the most accurate delivery address;
- Based on testing and surveys of the potential target audience, we received positive feedback regarding the website's usability.
- Currently, the website is not operational due to the start of the war in Ukraine.
Audience
The company's target audience is residents of the city of Lviv.
Team
The project involved a team of 8 people: project manager, business analyst, marketer, UI/UX specialist, SEO specialist, front-end and back-end developers, QA specialist.
The website was developed on the OpenCart CMS, as this CMS meets all technical requirements and allowed us to implement all necessary functions.