Café "Parisian Woman"
Branding. December 2025 → January 2026 (the design package was ready in 4 weeks)
A catering establishment that sells coffee and desserts in Kyiv.
**So the main tasks:**
- Develop a corporate identity (that conveys the mood and philosophy of the establishment)
- Formulate a clear brand positioning in a competitive environment
- Update visual materials (menu, print materials, external identity)
- Create a recognizable image that works both in physical space and in digital.
SUMMARY:
1. This turned out to be one of my most interesting projects. From the new experience — I had the opportunity to work on expanding the holiday identity. At the same time, it was a new experience, the strictest deadline, and a struggle with my own perfectionism in all its manifestations. But a satisfied client and surprised visitors indicate that I managed to accomplish the task set.
2. The client continued the collaboration, so I implemented several more interesting ideas for the brand. (beverage menu, stickers, advertising layouts).
*The full case can be seen via the link to the portfolio in Notion
#BrandBook #printdesign #packagingdesign #Logo
A catering establishment that sells coffee and desserts in Kyiv.
**So the main tasks:**
- Develop a corporate identity (that conveys the mood and philosophy of the establishment)
- Formulate a clear brand positioning in a competitive environment
- Update visual materials (menu, print materials, external identity)
- Create a recognizable image that works both in physical space and in digital.
SUMMARY:
1. This turned out to be one of my most interesting projects. From the new experience — I had the opportunity to work on expanding the holiday identity. At the same time, it was a new experience, the strictest deadline, and a struggle with my own perfectionism in all its manifestations. But a satisfied client and surprised visitors indicate that I managed to accomplish the task set.
2. The client continued the collaboration, so I implemented several more interesting ideas for the brand. (beverage menu, stickers, advertising layouts).
*The full case can be seen via the link to the portfolio in Notion
#BrandBook #printdesign #packagingdesign #Logo