Kays: 14512 applications for online German language school

Results for 4 months of work:

Advertising budget - 7256,78$
Number of applications: 14512
The price per application is 0.50$
The sale - 290
Cursus check - $200
Received - $58,000
ROAS – 799%

What they did to the goal:
Preparation of a advertising strategy:
Analysis of the advertising campaigns that the customer launched and prepared an improvement strategy.
- Developed an autovebinary wheel to automatize the course sale
We have defined the main segments of audiences to which we will target.

Starting and conducting advertising campaigns:
Connected all analytics services.
Create a communication strategy
Started advertising campaigns
After the test campaigns, all indicators were optimized.

3) The reporting of the project:
They conducted daily reporting, which allowed time-to-time optimization and guidance in advertising campaigns.



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