Club 7 Tops

Club 7 Tops is an expedition to the top of the world by professional guides. A modern and re-designed site has been developed, which causes the desire to get into the world of mountains faster, and to realize your dream.

I had the following tasks:
the study of this market segment;
Analysis of the company’s starting position among competitors;
assessment of the target audience (age, gender, personal qualities, characteristics, average budget);
Analysis of competitors (their advantages and weaknesses);
Analysis of the purposes and desired results of the site;
Create a map of navigation of the site;
Create a prototype that is oriented to the user's comfort;
- the study of perception and interaction of the visual component of the site on the CA;
- Implementation of text content for the site;
Choosing a font pair;
Selection of flowers;
Selection of forms for the site;
Choosing the icon;
Selection of images.