Context Advertising Strengths Online Clothing Shop

Contextual Advertising 33 USD
Job 13 of 25
Information about the customer
The online clothing store

At the time of appeal
It was necessary to set the RK and increase the conversion from the visits.

What was done
Direct and Target Mile were selected as tools.
Three campaigns are created and set up.
Created a separate ad in the RSIA under each product position for selected groups
A separate landing page has been created for wholesale buyers.
Parallel to the click advertising, a mail was launched in order to sell the stock goods.

Results obtained
The conversion rate was 8.23%.
CTR of ads in direct 27.08 %;
The average price of a click in the direct 9.59 rubles;
More than 110,000 users have been attracted to the site.