Brand Book “TFL”

Forming a brand book, as well as content for the Instagram store of women’s clock, which will develop in the future on other sites. CA - women 23-37 years old, the goods are below the average position of market value. My task is to make the design of the project retarded, not very pester, but at the same time with the taste.

My tasks included:

Creating a logo
Choice of color palette, fonts
Creating photographs of goods with models
Creation of the concept and vector of brand development
Creating templates for advertising creatives, as well as posts