Landing Page Design for Watch Launch (E-commerce)

Designed a landing page for The Ridge to support expansion into a new product category — watches. The goal was to create a high-converting page aligned with the brand’s minimalist and premium identity.

Focused on clear visual hierarchy, strong product presentation, and a smooth user flow to improve engagement and conversions. Ensured consistency with existing design systems and adapted the style for a new category. Delivered responsive, user-centered design.