The Laser Bear
The Bear in Moscow
Working period at the time of the case: 5 months (26.07.2021 - 03.01.2022)
Advertising systems: GoogleAds + Yandex.Direct
Geo : Moscow
The general indicators:
Viewed: 694 878
Number of clicks: 7 163
CTR: 1,03%
Number of Applications: 491
Budget: 57,324 UAH (with the VAT)
The cost of the application (CPL): 116.74 UAH
Selling : 57
Cost of sale (CPS): 1005.68 UAH
Revenue from sales: 488 938 UAH.
Profit: 162 979 UAH
Recovery rate (ROI): 184.31%
Working period at the time of the case: 5 months (26.07.2021 - 03.01.2022)
Advertising systems: GoogleAds + Yandex.Direct
Geo : Moscow
The general indicators:
Viewed: 694 878
Number of clicks: 7 163
CTR: 1,03%
Number of Applications: 491
Budget: 57,324 UAH (with the VAT)
The cost of the application (CPL): 116.74 UAH
Selling : 57
Cost of sale (CPS): 1005.68 UAH
Revenue from sales: 488 938 UAH.
Profit: 162 979 UAH
Recovery rate (ROI): 184.31%