Logo and visual style for the coffee shop "Cafe Bloom" (concept)

Conceptual created brand package for a fictional café, which includes a logo, business card, and Instagram post template. The task is to convey an atmosphere of coziness and naturalness.
What has been done:
- 3 options
- Main and additional color palette
- Fonts + style
- Business card design
- Social media post layout
- Story variant
Tools: Figma, Canva, Photoshop
Note: Project - educational/conceptual (for portfolio)