Logo development for a seller on Vinted
Task:
Create a unique and memorable logo for the online store "STERENCHUKM" on the resale platform Vinted. The logo should be modern, stylish, and reflect the specifics of selling various branded items.
Conceptual solution:
The basis of the logo is a witty idea that immediately attracts attention and evokes a smile. I used the image of two socks from eternal competing brands — Adidas and Nike. This "forbidden" move in the fashion world perfectly symbolizes:
Diversity: The store offers items from completely different brands.
The essence of resale: Platforms like Vinted are places where all brands meet and combine.
Recognizability: Such an unexpected move is easy to remember and makes the seller stand out among others.
Design:
Icon: A graphic illustration of socks created in a clean vector style, ensuring it looks good at any size.
Colors: A combination of deep black and bright red gradient creates a stylish and noticeable appearance, which stands out well in the Vinted feed.
Typography: Modern, clean, and legible fonts are chosen for the store name and platform.
Tools: The logo was developed in Figma.
This project demonstrates my ability not only to create aesthetically appealing designs but also to develop deep concepts that effectively work on brand recognition.
Create a unique and memorable logo for the online store "STERENCHUKM" on the resale platform Vinted. The logo should be modern, stylish, and reflect the specifics of selling various branded items.
Conceptual solution:
The basis of the logo is a witty idea that immediately attracts attention and evokes a smile. I used the image of two socks from eternal competing brands — Adidas and Nike. This "forbidden" move in the fashion world perfectly symbolizes:
Diversity: The store offers items from completely different brands.
The essence of resale: Platforms like Vinted are places where all brands meet and combine.
Recognizability: Such an unexpected move is easy to remember and makes the seller stand out among others.
Design:
Icon: A graphic illustration of socks created in a clean vector style, ensuring it looks good at any size.
Colors: A combination of deep black and bright red gradient creates a stylish and noticeable appearance, which stands out well in the Vinted feed.
Typography: Modern, clean, and legible fonts are chosen for the store name and platform.
Tools: The logo was developed in Figma.
This project demonstrates my ability not only to create aesthetically appealing designs but also to develop deep concepts that effectively work on brand recognition.