Logo for a clothing brand
Project Description
The goal of the Eqlatique project was to create a logo and brand identity that reflected the elegance and modernity of the women's clothing brand. The brand's previous image was considered outdated by the owners, and they needed a new stylish approach that reflected contemporary design trends to attract new customers.
Key project objectives included developing a corporate identity, including a logo and its variants for use on signage, printed materials, websites, and packaging.
The project was highly successful in achieving the desired visual style that the owners aimed for. The new image and tools provided them with the opportunity not only to introduce their company to new and existing customers but also to carry their identity through all communications, signage, and associated elements to truly assert their position in the industry.
In addition to the logo, a brand style was also developed, including the design of a magazine, labels, tags, and other branding elements, reflecting the elegance and style of the Eqlatique brand. Each element was carefully crafted with the overall brand concept in mind to create a cohesive and memorable brand image that would attract attention and remain memorable for the target audience.
The goal of the Eqlatique project was to create a logo and brand identity that reflected the elegance and modernity of the women's clothing brand. The brand's previous image was considered outdated by the owners, and they needed a new stylish approach that reflected contemporary design trends to attract new customers.
Key project objectives included developing a corporate identity, including a logo and its variants for use on signage, printed materials, websites, and packaging.
The project was highly successful in achieving the desired visual style that the owners aimed for. The new image and tools provided them with the opportunity not only to introduce their company to new and existing customers but also to carry their identity through all communications, signage, and associated elements to truly assert their position in the industry.
In addition to the logo, a brand style was also developed, including the design of a magazine, labels, tags, and other branding elements, reflecting the elegance and style of the Eqlatique brand. Each element was carefully crafted with the overall brand concept in mind to create a cohesive and memorable brand image that would attract attention and remain memorable for the target audience.