Logo for GRIT

I worked on creating a logo for GRIT, a custom clothing store in Odesa that creates unique items for the young and bold. The task was to reflect the unique spirit of the brand that challenges standards and grabs attention at first glance.
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Idea:
I wanted to create something bold, a bit cheeky, and memorable, just like the brand itself. As a result, this rabbit with a signature smile was born, reflecting freedom, confidence, and even a touch of anarchy.
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GRIT is not just clothing; it's a lifestyle. I'm glad I was able to visually embody the brand's philosophy in the logo and branding elements.

Ready for new challenges and collaborations!