Logo for the Ukrainian restaurant "Bread & Salt"
Development of a logo for a Ukrainian cuisine restaurant with an emphasis on authenticity, traditions, and modern presentation. The identity is based on the symbol of an ear of wheat, which embodies bread as a sacred element of Ukrainian culture, hospitality, and abundance. The typography is built on stylized forms that refer to folk aesthetics but are executed in a restrained, modern style. The logo easily adapts to various media — signage, menus, packaging, social networks — and maintains recognizability on both light and dark backgrounds. The color palette is inspired by natural shades of grain, earth, and greenery, highlighting naturalness and connection to roots.