Logo of the space "BOOK & BEAN"
"BOOK & BEAN" is a book and coffee space that brings together reading enthusiasts, providing the opportunity to engage in their favorite activity in a cozy atmosphere.
In developing the logo, we set ourselves the challenge of creating a recognizable image while avoiding clichéd symbols such as an open book, coffee bean, or cup with steam. That is why we decided to make the logo purely typographic. This approach allows us to focus on the name itself and the mood it conveys.
The central element of the composition is an original graphic solution in the form of two letters "O," combined into a single elongated shape. This technique resembles an oval or capsule and serves as a metaphor for a large communal table in the establishment where people gather.
In developing the logo, we set ourselves the challenge of creating a recognizable image while avoiding clichéd symbols such as an open book, coffee bean, or cup with steam. That is why we decided to make the logo purely typographic. This approach allows us to focus on the name itself and the mood it conveys.
The central element of the composition is an original graphic solution in the form of two letters "O," combined into a single elongated shape. This technique resembles an oval or capsule and serves as a metaphor for a large communal table in the establishment where people gather.
Kyiv 
Available for hire
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