Identity for a Ukrainian street food brand that prioritizes emotion over template.
The goal is to create a recognizable visual style that easily adapts to any medium: from trucks and aprons to social media.
⠀
The project is about simplicity, friendliness, and light humor.
Each character is like an old friend.
⠀
— Logo and a series of food characters developed
— Color scheme and character font selected
— Mockups created for real use (food truck, packaging, aprons)
— Brand communication style thought out
⠀
Savor branding like a hot kebab with a crispy bun
#branding #Logo #logobook
The goal is to create a recognizable visual style that easily adapts to any medium: from trucks and aprons to social media.
⠀
The project is about simplicity, friendliness, and light humor.
Each character is like an old friend.
⠀
— Logo and a series of food characters developed
— Color scheme and character font selected
— Mockups created for real use (food truck, packaging, aprons)
— Brand communication style thought out
⠀
Savor branding like a hot kebab with a crispy bun
#branding #Logo #logobook