Font:
Geometric sans-serif (sans-serif), reminiscent of the Montserrat font
Clean, balanced, modern — easy to read, not visually overloaded.
Characters are rounded, creating a soft, friendly, yet confident perception.
Lighting effect:
Neon backlight in warm amber color (orange-golden), like in signs of upscale lounge bars.
Backlighting with soft glow — associated with coziness, warmth, and morning coffee.
The light outline creates a premium feel — like luxury boutiques.
Cup icon:
Minimalist, outline cup with steam.
Steam stylized into "S-shaped" lines — a trendy and smooth decorative element, yet recognizable.
Composition is balanced: the logo easily fits on facades, packaging, and mobile apps.
Geometric sans-serif (sans-serif), reminiscent of the Montserrat font
Clean, balanced, modern — easy to read, not visually overloaded.
Characters are rounded, creating a soft, friendly, yet confident perception.
Lighting effect:
Neon backlight in warm amber color (orange-golden), like in signs of upscale lounge bars.
Backlighting with soft glow — associated with coziness, warmth, and morning coffee.
The light outline creates a premium feel — like luxury boutiques.
Cup icon:
Minimalist, outline cup with steam.
Steam stylized into "S-shaped" lines — a trendy and smooth decorative element, yet recognizable.
Composition is balanced: the logo easily fits on facades, packaging, and mobile apps.