Logo for the eco-clothing store "LYON TA KOLOS" (Flax and Spike)

A cozy and natural visual identity for a clothing brand made from eco-friendly materials. The logo is designed in a minimalist geometric vector style using a hidden imagery technique. At its core lies the harmonious integration of two symbols: a clothing hanger forming the base, and a stylized wheat stalk growing out of it. The use of a warm, natural palette (linen gray and wheat gold) on a cream background conveys the values of sustainability, tactile comfort, and environmental care. The clear geometry of the chiseled shapes ensures excellent legibility of the logo on both woven labels and storefront signage.

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