Logotype for In Tech House Design (Canada)

From the brief: “Feeling of wealth, prosperity, what strength...”
The approved option:
The company's abbreviation is harmoniously displayed so that it gets a coat under the roof of the house.
The second association is the crown, emphasizing the elite.
The third association with the symbol of Canada is a clan sheet, its coast, an indication of the company's geography.
On the website version of the logo for the customer ithd.ca