Logo for a lawyer
TK: A law firm for young and progressive entrepreneurs. We wanted a simple, memorable logo.
Deliverable: A stylish, simple, and easy-to-remember logo. I avoided the banal metaphor of scales (often used in logos for legal structures).
The meaning of the graphic sign: The first element is the wall, i.e. the problem. The arrow means the movement of the case towards its solution. The last element is a wall with a crack, which means that the problem has been solved.
#logo #logotype #branding #identity
Deliverable: A stylish, simple, and easy-to-remember logo. I avoided the banal metaphor of scales (often used in logos for legal structures).
The meaning of the graphic sign: The first element is the wall, i.e. the problem. The arrow means the movement of the case towards its solution. The last element is a wall with a crack, which means that the problem has been solved.
#logo #logotype #branding #identity