Lucky Chicken - A promo that makes you want to eat with your eye

Project: Promo video for Lucky Chicken - a brand with character.
Goal: To create a dynamic, humorous and memorable promo that makes you smile and shows the gameplay.
Concept: We combined stylish cinematography, the chicken's comedic acting and intense action scenes to convey the spirit of the brand: bold, juicy, honest.
My role: I participated in this project as a 2D motion designer.
Features:
- Contrast editing, quick change of plans
- Slow-mo scenes of the chicken moving through obstacles.
Result:
- Viewers watch until the end (over 80% retention).