Marketing research for a SaaS product (AI receptionist)
1. Market analysis
1.1. Number of secretaries in the USA (yearly trends)
1.2. Number of secretaries by industry
1.3. The most promising industries for the future product
2. Competitor analysis
2.1. What industries are competitors' products focused on
2.2. What services do they provide
2.3. Price analysis and price packages
2.4. Strengths and weaknesses of competitors
2.5. Analysis of competitors' marketing strategies
3. Customer experience analysis
3.1. Customer feedback on product functionality
3.2. Customer feedback on prices and price packages
3.3. Systematization of customer wishes for improving such products
1.1. Number of secretaries in the USA (yearly trends)
1.2. Number of secretaries by industry
1.3. The most promising industries for the future product
2. Competitor analysis
2.1. What industries are competitors' products focused on
2.2. What services do they provide
2.3. Price analysis and price packages
2.4. Strengths and weaknesses of competitors
2.5. Analysis of competitors' marketing strategies
3. Customer experience analysis
3.1. Customer feedback on product functionality
3.2. Customer feedback on prices and price packages
3.3. Systematization of customer wishes for improving such products