Marketing Strategy Development of the Brand Network of Materials Studies

At the beginning of the work, we were addressed by an exclusive distributor of the Italian brand of colored materials with the task of forming a separate brand of studio for the sale of data materials.

The task was difficult because:
- it was necessary to maintain the connection with the brand of materials while formally separating its own brand;
- There has already been a certain network of deals, which customers knew precisely by the brand of the material.
In the process of analysis and development of the new ideological platform, we shared the image of the brand of materials and the brand of the places where they can be purchased, whileining an associative connection.