Body furniture “NIOLI”
The task is to create an idea, UTP and texts for the site that will ensure the sale of body furniture.
The study of the situation showed that customers were offered not only to make furniture, but also to design the entire space in which furniture became part of the interior. This is what customers (all under the key: from the idea to the shoulders in the closet) appreciated, but the company did not use it at all. We proposed to transform the conventional furniture manufacturing company into a company that creates the whole space. This is how the idea of the site was born.
The company’s section was built in the form of the history of the idea, which showed even more brightly the firm’s strengths in the light of its service.
When the question was about the key action that a site should stimulate, we proposed to use another strong side of the company: to replace the banal "Order a consultation" with "Order a free project".
The study of the situation showed that customers were offered not only to make furniture, but also to design the entire space in which furniture became part of the interior. This is what customers (all under the key: from the idea to the shoulders in the closet) appreciated, but the company did not use it at all. We proposed to transform the conventional furniture manufacturing company into a company that creates the whole space. This is how the idea of the site was born.
The company’s section was built in the form of the history of the idea, which showed even more brightly the firm’s strengths in the light of its service.
When the question was about the key action that a site should stimulate, we proposed to use another strong side of the company: to replace the banal "Order a consultation" with "Order a free project".
Kharkiv 
Available for hire