Mini-Case: The Internet Store of Educational Literature

Website promotion results: an increase in organic traffic from 80 to 600+ visitors per day

The entry data:
a website with a fully updated design;
The age of the domain is 3 years;
has not advanced before;
the minimum budget;
The region is Ukraine.
Specifications of the site
Website of educational literature directly depends on seasonality: active
sales during the academic year (September-May), summer and holidays - practically
The dead time. There is also a feature in goods - in some sections of goods
adds only once a year (GN, DPA), and in others are not updated quite
a long time (e.g. a mathematical curriculum for 6th class).
Each product is not described in detail, only the main characteristics are listed:
Publisher, author and number of pages. Description is accompanied by one
photo - coatings, and this is the most important element, since many users
The book can be read exclusively on the cover.