Task:
Develop a bright large-format billboard for outdoor advertising that conveys key information about promotional prices on Mister FISH seafood and clearly shows the store location.
Design features:
Three highlight products — trout caviar (200 g), whole sockeye salmon, Greenland shrimp
Each product has:
a clear name
high-quality image
old and promotional price with visual emphasis on savings
Color scheme: deep blue + warm coral — for contrast and freshness
Bright "PROMOTION" line with dynamism
Store address and directional indicator – clearly highlighted
Format:
6×3 m (billboard, print 150 dpi)
Tools: Adobe Illustrator, Photoshop
Duration: 2 days
The billboard was part of a local offline campaign promoting a promotional week. Customer foot traffic increased after the launch.
Develop a bright large-format billboard for outdoor advertising that conveys key information about promotional prices on Mister FISH seafood and clearly shows the store location.
Design features:
Three highlight products — trout caviar (200 g), whole sockeye salmon, Greenland shrimp
Each product has:
a clear name
high-quality image
old and promotional price with visual emphasis on savings
Color scheme: deep blue + warm coral — for contrast and freshness
Bright "PROMOTION" line with dynamism
Store address and directional indicator – clearly highlighted
Format:
6×3 m (billboard, print 150 dpi)
Tools: Adobe Illustrator, Photoshop
Duration: 2 days
The billboard was part of a local offline campaign promoting a promotional week. Customer foot traffic increased after the launch.