MOD LUXE / Logo / Font
Logo Design
Brand MOD LUXE is new on the international market of premium goods in the category of decor, gift items, and barware in a modern style and minimalist forms.
The task was to create a font that complements the existing logo, so the work was only with the font.
Three fonts were proposed, two with serifs and one without serifs (this option).
I used a rhyme to the logo - sharp angles, the letter X as scissors, all letters like blades (inspired by the example of the product that the brand will be releasing, namely a knife in minimalist forms).
The task was to create a font that complements the existing logo, so the work was only with the font.
Three fonts were proposed, two with serifs and one without serifs (this option).
I used a rhyme to the logo - sharp angles, the letter X as scissors, all letters like blades (inspired by the example of the product that the brand will be releasing, namely a knife in minimalist forms).