Moonrock Wear - eCommerce Website

Moonrock is a comfortable casual underwear & clothes perfect for active sports, yoga, running, gym, pole dance and every day wear.

The company initially launched its sales on Etsy, experiencing rapid growth. This success highlighted the need to expand by developing an independent online store to engage a broader customer base beyond the Etsy platform.

Based on customer insights, a modern and user-friendly store design was implemented, accompanied by a set of email marketing templates tailored for customer retention and engagement.

Result: Sales increased by 58%, driven by new customer acquisition outside of Etsy and repeat purchases through effective email marketing strategies.