Neyming for the cosmetic store
MaskMenu (2021) is the name for the multi-brand online store of cosmetics for the care of the skin of the face, body and hair.The task:
It was necessary to re-reign the already existing store "Method Korea 424", in the range of which prevailed professional Korean cosmetics.The task was to get away from the "Korean" bond because it was planned to introduce cosmetics from other countries.References: facebar, askmask and patchandgo.Solution: MaskMenu.ru is a name about cosmetics and diversity.Here, the metaphor of a large selection (menu) of cosmetics is used for any taste.Brand Philosophy: See Your Beauty
The idea is that every girl can create her own "care menu", taking into account personal characteristics and needs.In fact, this idea with the service “busty menu for your skin” was born in the client just after the choice of the name.How it works: Girls describe in detail the state of their skin, indicate the features and problems they need to solve, clarify their budget and taking into account all this, a program of individual care is selected and recommendations on the use of cosmetics are given to each customer.
Your first step towards a bright and humid skin!by www.maskmenu.ru
by P.S. The name was drawn up in this project.The concept of the logo and bright identity was created to present this case.Neyming is not just an exercise in selecting beautiful words (although that’s too).This is the process of creating sense, in accordance with the positioning of the brand, its differences from competitors and giving it significance to the target audience.This, first and foremost, is the development of a concept that is expressed in the word, and which becomes the basis for the manifestation of the essence and individuality of the brand.Then this concept will be able to manifest in a number of ways in the visual, verbal and communication system (logotype, packaging, firm.style, copy, slogans, etc.)Today finding your own unique voice in the sea of competition is crucial.Start research and see what it will lead you to.
To order the design of the name, write to personal messages.
#Naming
It was necessary to re-reign the already existing store "Method Korea 424", in the range of which prevailed professional Korean cosmetics.The task was to get away from the "Korean" bond because it was planned to introduce cosmetics from other countries.References: facebar, askmask and patchandgo.Solution: MaskMenu.ru is a name about cosmetics and diversity.Here, the metaphor of a large selection (menu) of cosmetics is used for any taste.Brand Philosophy: See Your Beauty
The idea is that every girl can create her own "care menu", taking into account personal characteristics and needs.In fact, this idea with the service “busty menu for your skin” was born in the client just after the choice of the name.How it works: Girls describe in detail the state of their skin, indicate the features and problems they need to solve, clarify their budget and taking into account all this, a program of individual care is selected and recommendations on the use of cosmetics are given to each customer.
Your first step towards a bright and humid skin!by www.maskmenu.ru
by P.S. The name was drawn up in this project.The concept of the logo and bright identity was created to present this case.Neyming is not just an exercise in selecting beautiful words (although that’s too).This is the process of creating sense, in accordance with the positioning of the brand, its differences from competitors and giving it significance to the target audience.This, first and foremost, is the development of a concept that is expressed in the word, and which becomes the basis for the manifestation of the essence and individuality of the brand.Then this concept will be able to manifest in a number of ways in the visual, verbal and communication system (logotype, packaging, firm.style, copy, slogans, etc.)Today finding your own unique voice in the sea of competition is crucial.Start research and see what it will lead you to.
To order the design of the name, write to personal messages.
#Naming
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