Niche: seasonal winter boots (e‑commerce)
Task: At the start of the season, quickly attract the maximum number of purchases with a minimal budget.
What was done:
– tested three options of catalog advertising + Reels videos with product review
– launched dynamic remarketing to users who added products to the cart
– regularly updated creatives and promotional offers to "maintain" interest throughout the season
Results over two seasons:
• 599 purchases on the website
• average cost per purchase ≈ $2.6 with a budget of $1,576
• revenue $31,935, ROAS 631%
Business benefit: stable influx of sales even with a limited budget and confirmed profitability of the strategy for two consecutive years.
More details ➜ https://snow-petroleum-fb0.notion.site/5841-4-6-ROAS-765-3-215d637cd055803182b3f9f714e69b1b
What was done:
– tested three options of catalog advertising + Reels videos with product review
– launched dynamic remarketing to users who added products to the cart
– regularly updated creatives and promotional offers to "maintain" interest throughout the season
Results over two seasons:
• 599 purchases on the website
• average cost per purchase ≈ $2.6 with a budget of $1,576
• revenue $31,935, ROAS 631%
Business benefit: stable influx of sales even with a limited budget and confirmed profitability of the strategy for two consecutive years.
More details ➜ https://snow-petroleum-fb0.notion.site/5841-4-6-ROAS-765-3-215d637cd055803182b3f9f714e69b1b
Kyiv 
Available for hire
Offer work