Online flower boutique store on the Shopify platform

Development of a full-fledged e-commerce website for a premium flower shop from Chicago.

The client wanted not just a catalog of flowers, but a stylish online luxury brand that reflects the aesthetics of the shop and allows for online orders 24/7.

Technical specifications
Platform: Shopify
What was implemented:

A complete online store with a product catalog divided into collections
Custom responsive layout for a premium floral brand
Online order processing with the ability to choose the date and time of delivery
"About Us" page with the brand's history and description of partnerships with eco-farms in Ecuador
Blog with regular articles — for SEO promotion
Multichannel UTM tagging: tracking traffic from Facebook, Instagram, and other sources
Integration with social media
Collections page with filtering
SEO optimization

Stack and tools
Shopify · Liquid · HTML/CSS · JavaScript · Shopify Metafields · UTM / Analytics

Result
The store is fully ready for sales: connected to Instagram and Facebook with UTM tracking, optimized for local search in Chicago, has an active blog for organic traffic. The client received a stylish online boutique that aligns with the positioning of a premium brand and allows for order acceptance around the clock.