Online store on the Horoshop platform

I implemented a full-fledged online store for the company Magic Groupp, which specializes in the sale of lubricants, automotive chemicals, and technical fluids. The project included a complete cycle of work — from analyzing the structure and forming the logic of the catalog to integrations, optimization, and preparation for SEO.

1. Migration of the site to Horoshop

Full migration of content and structure.
Creation of a new, convenient, and logical catalog architecture.
Optimization for speed and basic SEO.

2. Development of a modern design

Responsive interface with a focus on user convenience.
Creation of banners, categories, and graphic blocks.
Optimized product cards with detailed specifications.

3. Setting up the store's functionality

User personal account with order history and favorites.
Filters and specifications for motor and transmission oils.
Product comparison, quick order, convenient cart.
Reviews and rating system.

4. Integrations

Payment via MonoPay.
Delivery via Nova Poshta and Delivery.
Connecting analytics, email notifications, and proper Google indexing.

5. SEO preparation

Unique Titles and Descriptions for main pages.
Setting up H1–H3, SEO-friendly URLs, sitemap, and microdata.
Optimization of images and loading speed.

#onlinestore #Horoshop #ecommerce #webdesign #website development #motor oils #automotive chemicals