In December on the background of the worlds that are turning, we encountered a rise in traffic prices
Transformed the advertising office in order to optimize costs
Started remarketing + educated creativity
Reduce budgets in advertising campaigns
Filtered non-targeted queries for all search campaigns - left only the most targeted queries
In January, the picture on applications was approximately the same - they fought for traffic with competitors and worked on creatives.
Military operations began in February.
Transformed the advertising office in order to optimize costs
Started remarketing + educated creativity
Reduce budgets in advertising campaigns
Filtered non-targeted queries for all search campaigns - left only the most targeted queries
In January, the picture on applications was approximately the same - they fought for traffic with competitors and worked on creatives.
Military operations began in February.