Wholesale supply of materials

Case: Promotion of the site "Wholesale Supply of Construction Materials"
HTTPS://smesiopt.ru/
Recommendation by reference
HTTPS://freelancehunt.com/project/seo-prodvizhenie-sayta-stroitelnyih-materialov/423817.html
The subject of the project: Wholesale supply of building materials

Period: from 22.01.2019 to 30.04.2019
Area of Promotion: Russia
Problems at the start:
Not sufficiently elaborated text factors.The majority of the categories are outside the top 20.Errors in the code
The main task is to get to the top on requests and the amount of organic traffic to the site.Solutions
The initial actions:
It has a semantic core.Optimize the metadata and content on the site.A basic technical audit.A plan for writing articles was drawn up and work on writing texts began.
A plan for the purchase of links (link mass) was drawn up and the purchase process was launched.
Optimization of content on the site (photos, product description)
Optimization of Yosemite
Open Graph is added to the site.
Competitors have been analyzed and a strategy has been drawn up.

Results
1) Viewed: 6 150 Visitors: 1539
2) Transfers from search engines - 46.5 %
3) Direct actions - 45.6 %
4) The age:
4.1) 25 34 years - 40.9 %
4.2) 35 44 years - 36.2%
Time on the site: 1:36
Positions by words in the issue (Yandex)
Dry construction mixture - Position - 1
dry mixture in Moscow - Position - 1
Holcim Cement Strawberries - Position - 10
Dry construction mixture with delivery - Position - 1
Standard dry mixture of Moscow - Position - 2
Construction mixture in Moscow - Position - 4