The streetwear clothes brand

Logo and Visual Identity Design

I suggest your attention to the design of the street brand of everyday clothes "Orm", which in Swedish translation means "the snake".__________

"Orm" position itself as a brand of stylish everyday street clothes, which allows to create its own unique ensemble, showing everyone around its taste and style, and also emphasizing its individuality, because you are the artist of its life!This brand embodies strength, elegance and originality, uniting the art of design clothes with the swallowed spirit of street culture.__________

The trademark "Orm" is an image of the зміinic glow, which symbolizes the change, strength and elegance.The glow is a protective ball, but also reflects the beauty and unrepeating of the moment.It seems that this is a metaphor of clothing: it emphasizes your individuality and protects your style.The geometric shapes and lines of weights create a harmonious and modern design, which incorporates courage and brightness at the same time.Every detail of the brand name is created with love and respect for the details, embodimenting the philosophy of Orm.__________

The color palette of the brand combines its deep shades and tones, which emphasizes the elegance and style of the Orm.As a lightning of a snake, she creates a game of shadows and shadows, which allows her to perfectly fit into the surrounding wild light.Like people in the concrete jungles.And also the colors were selected in such a way that buyers could combine them with each other, creating unique and harmonious images for each day.The color of the palette is a reflection of the multi-ranking appearances of customers and the attitude of the company to style.__________

As a result, the unique brand of street clothes appeared with its philosophy and style for quiet people who want to disguise everydayness with unusual images.Customer: Company Orm Nail
Services: Logotype and Visual Identity

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