Development of a series of outdoor advertising designs (light boxes and city lights) for ASPE Dental Clinic — a modern dental practice opening in May 2026. The project is executed in the clinic's corporate style using the slogan "No pain. With care." The designs are aimed at attracting attention in an urban environment, informing about the opening, and inviting for the first visit. Each layout includes a QR code for quick registration via a Telegram bot. The goal of the project is to create an effective outdoor campaign that emphasizes the professionalism, modernity, and caring attitude of the clinic towards patients.