Packaging of Instagram account for a service to find good prices

Client: Price Scout – a service that helps clients find the best prices for building materials and check bills for overpricing.

Task:

Develop the visual design of the Instagram page.
Create attractive and clear content that explains the services of the service.
Prepare a content plan and key categories for managing the page.
Highlight the competitive advantages of the brand.
Completed work:
Developed a unique profile design style (color scheme, fonts, visual accents).
Created templates for posts and stories.
Added trigger posts about the problems of price overpricing and how to combat it.
Created categories: "Bill Checking," "How We Work?", "Savings on Building Materials," "Tariff Plans," "Real Cases."

Result:
The profile received a professional design and became clear to potential clients.
Highlighted the main USPs (unique selling propositions) and formed an expert image of the brand.
Readiness to attract the first clients through Instagram.