Passing moderation in Google Merchant Center

Passing the initial moderation of Google Merchant Center turnkey from scratch

Website platform: Prom ua
Niche: skateboards, scooters, longboards
Country: Ukraine
Implementation period: 2 weeks

A completely empty website without products and settings was handed over for work.

As part of the project, I:
created all necessary accounts to work with Google Merchant Center;
added and correctly formatted all products according to Merchant Center requirements;
prepared and optimized the website according to Google rules (structure, content, mandatory pages);
checked the compliance of the feed and the website with Google's policy;
submitted the website for initial moderation.
Result:
- the website successfully passed the initial moderation on the first attempt
- Merchant Center is fully ready to launch advertising in Google Shopping

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