Project for QA school "Codemify" on SendPulse

The project for the client QA Testing School Codemify involved creating and setting up an automated email campaign aimed at helping Ukrainians in the USA who want to start a career in QA testing. The main stages of work included:

Design of emails:

Three email templates focused on educational content were developed: information about courses, real success stories of students, growth opportunities in QA, as well as personal experience of the instructor.
The visual style and text were adapted to engage the Ukrainian audience.
Email automation:

An automated email sequence was set up on the SendPulse platform.
Delays between emails were included (10 minutes after subscription, then every 24 hours) to gradually engage the audience with the content.
Result:

The first email presents the main benefits of the course and invites to receive a "Free Lesson."
The second email describes career growth opportunities in QA and includes a PDF with additional materials.
The third email motivates recipients to start learning in the course, concluding the sequence with a call to action.
This project helps attract new students to the Codemify school, supporting their integration into the QA field in the USA.