Blog promotion
Case: promotion of a blog about women's health and motherhood (Belarus)
What the client brought:
Layouts, audiences, goals were there, but the ads were not running. The budget in FB was simply not being spent.
What was done:
Checked the account and suspected a problem in the business manager.
Created a new BM and restarted the ads.
During the process, we disabled Kazakhstan (it was not yielding results).
Focused on Belarus.
Results after 9 days:
Spent: 103 €
Received: 166 new subscribers
Average subscription cost: 0.72 €
Conclusion: sometimes it's not about targeting and creatives, but about technical failures. It's important to be able to diagnose and restart the system in a timely manner.
What the client brought:
Layouts, audiences, goals were there, but the ads were not running. The budget in FB was simply not being spent.
What was done:
Checked the account and suspected a problem in the business manager.
Created a new BM and restarted the ads.
During the process, we disabled Kazakhstan (it was not yielding results).
Focused on Belarus.
Results after 9 days:
Spent: 103 €
Received: 166 new subscribers
Average subscription cost: 0.72 €
Conclusion: sometimes it's not about targeting and creatives, but about technical failures. It's important to be able to diagnose and restart the system in a timely manner.
Vasilkov 
Available for hire