Promotion of an engineering company | Climate systems

Search Engine Optimization (SEO)
Job 5 of 20
Monthly project management.

Website audit
Technical audit
Design and functionality audit
Commercial factors audit
Backlink profile audit
Competitor analysis

EEAT elements
Checklist verification
Audit discussion with the client
Creating a technical specification based on the audit and discussion
Monitoring changes implementation

Weekly checks
Search engine indexing monitoring
Search engine errors monitoring
Technical mini-audit

Optimization / section
Semantics / section
Semantic collection, cleaning, clustering / section
Client's semantic verification / section
Adding semantics for tracking in SE.Ranking and marking Top in the table / section
Creating meta-tags based on semantics / section

Placement / section
Creating a structure based on semantics / section
Creating landing pages based on semantics / section
Ping to index / section

Content supplementation / section
Selecting pages that did not reach Top / section
Writing a technical specification for the copywriter -
Writing articles by the copywriter (monitoring, verification) -
Text in html, adding links, placement, placement

Blog optimization - Blog optimization
Selecting topics for article writing -
Writing a technical specification for the copywriter
Writing articles by the copywriter (monitoring, verification)
Text in html, adding links, placement, placement
Ping to index

Link building
Creating an anchor list
Sending texts for moderation
Selecting platforms
Placing texts on selected platforms
Sending links for monitoring in SE.Ranking
Competitor audit