Promotion of the microcredit website. The Nisha PDL
The website is a catalogue of credit organizations providing loans to the salary to the population with the loan period from 1 to 360 days and the amount of the loan up to 15,000 UAH.
The goal is to increase the number of quality transfers to the site.
What was done: broken campaigns by regions, the keywords aimed at giving loans are placed in accurate consistency with the geoposition of the city, or with the addition of the geolocation of the country as a whole.
Result: After the first 14 days of work, the CTR (click-to-show ratio) results exceed expectations, the search queries for which the advertising campaign was displayed - meet the stated expectations. It is planned to further scale the advertising campaign and an increase in the number of conversions and sales.
The goal is to increase the number of quality transfers to the site.
What was done: broken campaigns by regions, the keywords aimed at giving loans are placed in accurate consistency with the geoposition of the city, or with the addition of the geolocation of the country as a whole.
Result: After the first 14 days of work, the CTR (click-to-show ratio) results exceed expectations, the search queries for which the advertising campaign was displayed - meet the stated expectations. It is planned to further scale the advertising campaign and an increase in the number of conversions and sales.
Kyiv 
A little busy