Promotion in social networks NanoEnglish
Social Media Marketing (SMM)After developing a marketing strategy for the new online English school, our experts began to promote the brand on social networks.Since the school was still in the development phase, it was required to create a loyal audience on social networks that could then become the school’s customers.At the same time, no more than $150-180 was allocated for monthly advertising.For the beginning, pages were created, a brand promotion strategy on social networks was developed, visual design templates were created.Among those publications a special place was attributed to posts with mini lessons, which would repeat the topics of real online lessons in 3 directions, and then to tests on these lessons.Thus, the subscribers were involved in the learning process and could free of charge protest their approaches to learning.During the first 10 months of administration, an active audience of approximately 15 thousand subscribers was collected in two social networks.During the quarantine period, the work was suspended, but in July 2020 it was renewed.Currently, the client is engaged in the administration of the pages independently due to a significant reduction in the budget for the promotion of the online school.