importing a car from the USA

The client requested to increase the number of quality leads and build a predictive customer acquisition system through Meta Ads. After auditing the advertising account, a three-tier funnel was implemented: attracting a new audience, warming up through case studies and content, as well as remarketing for conversion into leads.

Results after 4 months: 186 targeted leads, 37 cars sold, over $148,000 in revenue with an advertising budget of $7,200 and a ROAS of 612%. The cost per lead decreased, and the advertising campaigns became consistently scalable without losing lead quality.