The purpose of the development of the fourth version of the site was not only to preserve the developed sales tools of banking services, but also to improve and develop a new functionality of the site to create an even more convenient information field for private and legal customers of the bank.
Purposes for the development of a new website:
Increase the conversion of the site (generation of online applications for the products of the bank - leads);
- Creating the current web design trends based on the company's TZ, prototype and current brandbook;
Increase organic traffic through proper internal optimization and proper software code structure;
Increase the convenience of searching for information on the site by the end users.
Purposes for the development of a new website:
Increase the conversion of the site (generation of online applications for the products of the bank - leads);
- Creating the current web design trends based on the company's TZ, prototype and current brandbook;
Increase organic traffic through proper internal optimization and proper software code structure;
Increase the convenience of searching for information on the site by the end users.