Rebranding logo and packaging for TM ZOLOTOY VEK
Packaging and label design
In general, the logo aged and needed reinkarnation, and the Slovak name was not suitable for the promotion of products on the western markets. #design logo is an element of the sun that gives rays and is associated with the sunflower, and the pelusters are very similar to the grain, a lot of grains, most of which are made by the product of TM "Golden Age".
Packaging: in heritage from the former design, gold elements and "belt" were preserved, but more readable fonts, big names and saturated colors appeared. Also the composition of the elements is non-standard - it has horizontal and vertical elements. It has become less small elements, the packaging is fresh, clean, will look good on the boxes.
Packaging: in heritage from the former design, gold elements and "belt" were preserved, but more readable fonts, big names and saturated colors appeared. Also the composition of the elements is non-standard - it has horizontal and vertical elements. It has become less small elements, the packaging is fresh, clean, will look good on the boxes.